Street Teams, Brand Ambassadors & Promotional Models
Field Marketing programs are perfect for new product launches, store openings, mobile tours, or product sampling. Utilizing friendly, proactive staff like street teams and brand ambassadors is crucial for direct consumer connections. Targeting local areas ensures authenticity and gaining insights from locals informs campaigns, laying the groundwork for grassroots initiatives and providing localized business intelligence.
Strategies
- Product sampling and demonstrations
- In-store promotions
- Street promotions
- Merchandising
Brand Ambassadors and Models
Athletes, entertainers and celebrities can help provide a specific image to a brand. Engaging the right ambassadors at your events boost attendance and establish credibility for your brand and its products. As role models, they will increase brand awareness and loyalty.
Promotional models are featured at events to help make connections with your target audience, to ensure they test and try your products. We can help determine the appropriate staffing for your event.